Every clinic has patients who are due for their check-up and haven't booked. Nobody has time to chase them. We message the ones who agreed to hear from you, answer their questions and book the visit. New enquiries get a reply in seconds, with your real price. None of it needs a promotion, a before-and-after photo or a review.
The check-up nobody booked. The patient leaves with "I'll call to book". They mean it. Six months later they still haven't, and nobody at the clinic noticed.
The recall list nobody owns. The front desk is busy with the patients standing in front of it. Two calls go to voicemail, then the name slips down the list for good.
The treatment plan left half done. The filling or the second visit was agreed, then life got busy. Without a gentle reminder, it waits until it hurts.
The price question left till morning. Someone asks what a check-up and cleaning costs, and which day is free. If the answer comes tomorrow, they've already asked another clinic.
The patient who quietly moved on. No complaint, no goodbye. They just booked somewhere else, or crossed to JB, and you never found out why.
Read what people in Singapore say when they ask for a dentist, and the same five things come up.
Your clinic holds an outpatient dental service licence, so the Healthcare Services (Advertisement) Regulations 2021 apply in full. Your dentists are also bound by the Singapore Dental Council's Ethical Code. Here's what that means in plain words.
Healthcare Services (Advertisement) Regulations 2021, regs 5, 6(4); MOH, "FAQs on HCS (Advertisement) Regulations" v1.1, Nov 2024, Q3, Q16 to Q18, Q41 and the Regulation 6 answers on push technology and consent; Singapore Dental Council, Ethical Code and Ethical Guidelines 2018 (updated 15 April 2019), 5.4.3, 5.4.6(b), (d), (e), (f). This is a summary, not legal advice.
Recall messages raise one question: is this an advert? Singapore's data protection guidelines answer part of it with dental examples of their own.
PDPC, "Advisory Guidelines for the Healthcare Sector", revised 20 Sep 2023, Part III (p. 28) and paras 6.7, 6.8; PDPC, "Advisory Guidelines on the Do Not Call Provisions", revised 1 Feb 2021, Part II "Definition of ongoing relationship" (p. 14) and p. 48. This is a summary, not legal advice.
These patients already know your clinic. Often all they need is someone to ask, at a good time, without a sales pitch.
MOH's FAQ doesn't say either way. PDPC says a text that only reminds a patient of a booked visit is unlikely to be a marketing message. We keep recalls to the patient's own visit and send them only with written consent, so we stay on the safe side of both readings.
Get it in writing. MOH needs prior written consent before any advertisement goes to someone's phone. PDPC's own example is a tick box for reminder messages on the patient registration form.
Not for reminders to patients who ticked that box, going by PDPC's dental example. A promotion to a patient without that consent needs a check first. The registry covers WhatsApp too.
Yes. A licensed clinic may state its exact price. What's banned is the dressing: "promo", free or discounted check-ups, time-limited prices. Booked. gives the plain price.
No. It books the visit and passes any clinical question to your dentist with the full chat. It never tells a patient what's wrong.
Not for a dental clinic. The SDC code says dentists must not ask or induce patients to write positive testimonials in any media. So we don't run review requests for dentists.
It writes in your clinic's tone and answers the actual question. If a patient asks, it says it's your clinic's booking assistant and offers to pass them to a person.
Not when they're short and spaced out. Revived. checks in every 30 days, talks only about their own visit and stops the moment they say so. No scare lines: the SDC code bans them anyway.
Bookings go straight into your calendar. Whether it can link to your clinic management system is something we check on the call, for your system.
Revived. is pay per appointment booked, with no setup fee. Booked. is S$997 a month, month to month. Clinics with a team of one to five can check if they qualify for a scholarship. MultiCasting is quoted after the call.
No call, no card. Each one runs on your real business.